Company Knowledge Panels is a plain-language, sourced guide to what a company knowledge panel is and how Google Search shows panels for companies and organizations. This page answers the main questions about Company Knowledge Panels: who publishes it, how the guides are researched, how the example screenshots were made and how to ask for a correction.

Who publishes Company Knowledge Panels

companyknowledgepanel.com is published by Lindy Panels, which sells knowledge panel services. Its website is lindypanels.com.

That is a conflict of interest, and you should know about it when you weigh what you read here. Two rules keep this site a reference rather than a sales channel:

  • The site doesn't recommend, review or rank providers of knowledge panel services, Lindy Panels included, and it doesn't describe or promote the publisher's services.
  • Claims about how Google works link to Google's own help or developer pages, so you can check them yourself, and anything Google hasn't documented is labeled that way.

The site isn't affiliated with, sponsored by or endorsed by Google, and it has no special access to Google's systems or staff.

The disclosure line and disclaimer on every page

Under the headline of every page is this line: “Published by Lindy Panels, which sells knowledge panel services. Not affiliated with or endorsed by Google.” It's there so you don't have to find this page to learn who stands behind what you're reading.

The footer of every page carries the full disclaimer:

companyknowledgepanel.com is published by Lindy Panels, which sells knowledge panel services. It is not affiliated with, sponsored by or endorsed by Google. Google and the Google logo are trademarks of Google LLC. Other names and logos belong to their owners and are shown only for identification and commentary.

What this site doesn't do

  • No ads. No display ads, sponsored posts or paid placements. No company paid to appear in the examples.
  • No affiliate links. Links to other sites earn nothing.
  • No tracking. No analytics, cookies, ad pixels, retargeting or session recording. The privacy policy has the details.
  • No provider rankings. No lists, reviews or recommendations of companies that sell knowledge panel services.
  • No sales pitch. No calls to action, contact forms, pricing or newsletter sign-ups, and no promise that any step will create or change a panel.

Who writes and reviews the guides

The guides are written and reviewed by the site's editors, credited on each guide as Company Knowledge Panels editors. Every guide shows the date it was last reviewed against Google's documentation.

Before a guide is published, the editors check each claim about Google against the page it cites. When we learn that a page a guide cites has changed, we review the guide again.

How the guides are researched

Each guide starts from Google's own documentation: its knowledge panel help pages, Google Search Central, Google Business Profile Help and Google's blog. Each guide lists its sources, and most source notes give the date we read the cited page. Claims carry a label that says how strong the evidence is:

  • Google documents: Google's help or developer pages say so.
  • Observed on 2026-11-09: what one of our screenshots showed on that date, with the search and settings.
  • Our interpretation: our reasoning from the documentation or the screenshots.
  • Practitioner observation (not documented by Google): behavior widely reported by search professionals that Google hasn't confirmed, so it remains unproven.
  • Research and vendor data: studies and industry statistics, each with its source, date and limits. We don't round numbers up or use figures we can't trace.

We don't cite companies that sell knowledge panel services as authorities. On Wikipedia and Wikidata, we describe their published policies and give no tactics for getting past their review. The myths page shows the method at work: common claims set against what Google documents.

How the example panels are captured

The six annotated examples were captured on November 9, 2026, under the same conditions:

  • on desktop, signed out, in the light theme;
  • with English language and US region settings (hl=en, gl=us), from a network in India;
  • using the exact search named in each caption, such as “stripe inc.”

People searching from other places, on phones or while signed in may see something different. That's why captions state these conditions instead of saying “US.” We don't collect search results in bulk or on a schedule.

Long panels were captured in sections and joined into one image without changing their content. A survey prompt that covered part of one panel was hidden before capture.

Each screenshot is cropped to the whole panel or to one whole section of it. Numbered markers sit in a white margin added beside the panel, and nothing inside the panel was altered: we don't retouch, recolor or edit text, combine panels, or show reviews, reviewer names or user photos.

Facts shown in a panel are recorded as displayed on the capture date; we don't verify them. We re-capture an example when we learn its panel has changed.

The companies were chosen for what their panels teach: a public company, a private company, an online store, a hybrid layout, a business-software company and a nonprofit. None is a client of Lindy Panels or a seller of knowledge panel services. Lindy Panels is a customer of two of them, using Stripe for payments and Meta for advertising; those relationships played no part in the choice.

Corrections and update log

If you find an error, email editors@companyknowledgepanel.com with the page address, what's wrong and, if you can, a source. When a fix changes a page's meaning, we add a dated note to that page and record the change below.

Update and corrections log for companyknowledgepanel.com.
DateChange
2026-11-09First version of the site: guides, a glossary and six annotated examples, with screenshots captured on November 9, 2026.

Requests from companies shown on this site

If your company appears in an example, you can ask us to re-capture its panel, correct how we describe it or remove the example. Email editors@companyknowledgepanel.com from an address at your company's domain, name the page and say what you'd like changed.

We review every request. Where our description is wrong, we correct it. Where a screenshot is out of date, we re-capture the panel or take the screenshot down.

This site can't change what Google shows. To correct the panel itself, see how to edit a company knowledge panel.

Trademarks

Google is a trademark of Google LLC. We use the names of Google products, such as Google Search and Google Business Profile, only to identify the products we discuss. Company names and logos in our screenshots belong to their owners and appear only to identify the panel being discussed; their appearance doesn't mean that the company, or Google, endorses this site.